The Food Foundation’s report claims 96 percent of yoghurts and 92 percent of breakfast cereals aimed at children (ie with bright colours or cartoons on the packaging) surveyed had medium or high levels of sugar. Yet on the back of the Broken Plate Report, some are calling for more action to improve the nutrition of children in the UK. Recent landmark policies, including a ban on advertising for certain products high in fat, salt, and sugar (HFSS), have raised eyebrows within the food industry, with some arguing they are unfair. Obesity has been a hot topic in the UK for some years now, but minds have perhaps been focussed by COVID-19, which appears to have affected those carrying excess weight more severely.
“Covid-19 not only shone a spotlight on a number of pre-existing inequalities in the UK but served to further exacerbate many of them.”
Except, as it turned out, we weren’t,” wrote Tim Gardam, Chief Executive of the Nuffield Foundation, in his foreword to the report. “‘We’re all in this together’ was a frequently cited mantra in the early days of the Covid-19 pandemic. Children in deprived communities are also shorter than children living in wealthier communities by the time they reach age 10 to 11. The gap between rich and poor doesn’t stop there either, as the Food Foundation revealed children in the most deprived fifth of households are almost twice as likely to have obesity by age four to six as those in the least deprived fifth. That’s according to the Food Foundation’s Broken Plate 2021 report, which has revealed some large disparities between rich and poor communities when it comes to nutrition in the UK.Īccording to the report, the poorest fifth of UK households would need to spend 40 percent of their disposable income on food to meet Eatwell Guide costs, as opposed to just seven percent for the richest fifth. Healthier foods are nearly three times more expensive calorie for calorie than less healthy foods. The Food Foundation has revealed that poorer households have to spend more of their income than rich ones to stay healthy
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